R J Balson and Son using Whatsapp to connect with customers this Christmas

Read full article

BRITAIN’S oldest butcher is making use of modern technology to promote its Christmas meats in a secure, contact-free way.

R J Balson and Son in Bridport is using the WhatsApp Business app to help sell turkeys and other produce.

A QR code will be displayed on the shopfront to encourage customers to use the contact-free chat function to beat the crowds this Christmas.

The butcher will be offering turkeys, sausages and dry-cured bacon via the platform, helping them connect with their customers at an important time of the year and to manage challenges presented by the Covid-19 pandemic.

by Bradley White
Read full article Share on twitter

Stay in touch

Keep up to date with the latest news, products and special offers.

loading Please wait, we are processing your request.
Thank you, you're now subscribed!
× Whatsapp Available on SundayMondayTuesdayWednesdayThursdayFridaySaturday