Faced with societal, environmental and also health issues, organic products have positioned themselves as one of the solutions for consuming more sustainably and preserving one’s health. 9 out of 10 French people consume organic products, if only rarely, and the sector continues to recruit new consumers (source Agence bio 2020).
The base of the organic market is therefore well established, but this sole promise no longer seems sufficient. To consolidate and sustainably anchor its growth, the sector must reconcile growth and confidence in organic…
Organic products are a major lever for meeting the societal and environmental challenges expected by consumers. Subject to covetousness, the organic market is diversifying across all distribution channels.
Formerly a militant commitment then a source of opportunism, it is now integrated into the strategies of players throughout the sector. This first day will focus on new organic market data and its different ways to maintain growth.
- Business Meetings
- Tasting & Testing Tour
- Thematic Workshops
- After Work Party