Brazil Resumes Meat Exports to French Stores
French supermarket giant Carrefour apologized so that Brazilian meatpackers would end their boycott of the group and resume deliveries to stores nationwide, Agencia Brasil reported Tuesday.
The measure had been adopted after the company’s CEO Alexandre Bompard said last week that meat produced in the South American country did not meet European standards for which he was forced to recant.
“We know that Brazilian agriculture provides high-quality meat, respect for standards and taste. If Carrefour France’s communication generated confusion and could have been interpreted as questioning our partnership with Brazilian agriculture and as a criticism of it, we apologize,” he said in a letter sent to Agriculture Minister Carlos Fávaro.
The crisis began when Bompard posted on a social network the letter he had sent to French producers, promising not to use meat from Mercosur countries in French markets. The message was poorly received by Brazilian producers, who started a movement to boycott the supply of meat to Carrefour’s markets in Brazil.
The Masterboi meatpacker, which supplies between 400 and 450 tons of meat a month to Carrefour stores, told Agência Brasil that it had suspended new meat deliveries since the weekend. However, with Tuesday’s retraction, the company has authorized the resumption of deliveries. According to Carrefour, there have been no meat supply problems in recent days.
In a statement sent to shareholders, Carrefour Brasil said that deliveries had resumed. “The delivery schedule for beef products has been resumed and the Company expects the normalization of the replenishment of such products over the next few days,” it said.
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