AHDB: UK Pork Demand Up as Beef and Lamb Volumes Fall
New data from AHDB’s red meat retail performance report for the 12 weeks ending 30 November 2025 reveals contrasting trends across beef, lamb and pork categories in UK households. The latest insights show that sustained price inflation is reshaping consumer purchasing behaviour, with implications for suppliers and processors ahead of the festive season.
In the beef category, total retail spend increased by 10.8%, driven by a substantial 19.3% rise in average prices, while volumes purchased fell by 7.1% compared with the same period last year. Primary beef cuts saw notable volume declines, with only stewing cuts showing modest growth, supported by increased promotional activity and shopper frequency.
Total processed beef volumes also declined, particularly in burgers and grills, although ready-to-cook offerings saw a near 16% increase in volumes, reflecting changing consumer preferences in busy seasonal periods.
Source: AHDB | 16th December 2025
Read full article Share on X