Category Marketing Manager | Dungannon, Co.Tyrone

Category Marketing Manager | Dungannon, Co. Tyrone | Meatex Jobs

Permanent Category Marketing Manager role based in Dungannon, County Tyrone, working Monday to Friday within a retail commercial environment. Join Dunbia, working closely with major UK grocery retailers to drive category growth, insight and innovation.

Job Overview

Role: Category Marketing Manager
Location: Dungannon, County Tyrone
Department: Retail Commercial
Contract: Permanent, Full-time
Working Pattern: Monday to Friday
Reporting to: Head of Commercial

This is a commercially focused marketing role offering strong exposure to UK grocery retail customers, category strategy and cross-functional collaboration.

About the Company

Dunbia is a leading UK food business supplying high-quality products to major retail, foodservice and wholesale customers.

The business is known for its strong customer partnerships, commercial focus and commitment to developing talent across its commercial and marketing teams.

The Role

As Category Marketing Manager, you will work closely with some of the UK’s largest grocery retailers to identify, develop and deliver category growth opportunities.

You will use data-led insight, market understanding and strong cross-functional collaboration to support ranging, pricing, promotions, NPD and marketing activity across retail customers.

This role combines analytical thinking with practical execution and regular customer and store engagement.

Key Responsibilities

In this role, you will:

• Work with major UK grocery retailers to identify category growth opportunities

• Deliver category insight and make recommendations to support customer category strategies

• Support activities including ranging, merchandising, pricing, promotions, NPD and marketing

• Monitor industry and market sources to gather consumer and shopper insights

• Analyse sales and market data to understand shopping behaviour and trends

• Provide category guidance to NPD, technical and commercial teams

• Research competitor activity through store visits, price tracking, promotions and NPD launches

• Develop and implement campaigns aligned to business priorities

• Build strong internal and external relationships to maximise commercial opportunities

• Travel to customer sites, retail stores and Dunbia locations as required

Skills & Experience Required

The ideal candidate will demonstrate:

• A relevant degree in marketing or a business-related discipline

• A genuine passion for food and retail markets

• Strong financial understanding and commercial acumen

• Excellent time management and organisational skills

• Strong communication and interpersonal abilities

• Advanced Microsoft Office skills, particularly Excel and PowerPoint

• Strong analytical and problem-solving capability

• Ability to work independently and on own initiative

• Forward-thinking mindset with a focus on category growth

• Excellent attention to detail

• Ability to adapt in a fast-paced, competitive environment

Experience in a commercial, market insight or analytical role is desirable.
Experience using data provider or market insight software is also beneficial.

Working Pattern

• Monday to Friday

• Travel required to customers, stores and Dunbia sites

Additional Information

• No company sponsorship is available for overseas applicants