Cat­e­go­ry Mar­ket­ing Manager | Leeds

Company: Cranswick Gourmet Bacon
Location: West Yorkshire
Salary: TBC
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Summary

Provide leading Category Management support to Tesco across the fresh pork, bacon and sausage categories. Assist in developing and driving category plans, based on a thorough understanding of market performance and customer behaviour. Develop true expertise and use this knowledge to work in partnership with retailer stakeholders to ensure the category meets the changing needs of customers, giving the retailer and Cranswick opportunities for growth.

Main duties include (but not limited to):

  • Be passionate about our business, our food, customers and our relationships with Tesco
  • Improve category and customer understanding. Utilise a broad range of data analysis and market insight tools to build expert knowledge of the category and customers.
  • Ensure a clear vision and plan is in place to meet the needs of customers and deliver short, medium and long term category growth for Cranswick and Tesco. Be bold and ambitious with recommendations.
  • Build plans to support retailer partners with the management of product range, promotions, customer communication and execution across different retail channels.
  • Clearly communicate regular category updates to Cranswick and retailer stakeholders. Be clear in how performance relates to our objectives and how we should adjust our plan where required.

Requirements, experience and person specification

  • Positive, bold and ambitious approach.
  • Experience of working within a Category Management function.
  • Good knowledge of Kantar and Dunnhumby.
  • Strong analytical and numerical skills to derive insight from complex data sources.
  • Attention to detail and creativity to deliver new ways of working.

Benefits and Development

  • Excellent rates of pay
  • Strong commitment to progression & personal development
  • Enrolment into our company pension scheme
  • Buying up to 5 days of additional holiday
  • Access to opt into our company Share Save scheme, with the ability to purchase shares at a discounted rate
  • Discount at major high streets to supermarkets via our company discount portal

A full job description is available upon request

Salary to be discussed at interview stage

If you are an internal applicant, please ensure you have made your line manager aware before applying and confirm this when submitting your application.

To apply, please submit your covering letter and CV

Please indicate salary expectations

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