Tesco to show country of origin on bacon after labelling criticism

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Tesco has asked its suppliers to denote country of origin on the front of packaging of its Woodside Farms bacon, after being accused of a lack of transparency in its labelling policy.

The retailer’s unsmoked back bacon sold under the ‘fake farm’ Woodside brand does not carry any indication of country of origin in the usual place at the front of its packaging, which remains blank.

Instead, it states on the back of the pack, in small print among the ingredients, that the bacon was ‘made using British and EU pork’.

One farmer accused Tesco of ‘dishonest tactics’ in ‘obscuring the country of origin with fake farm branding in order to take advantage of lower cost systems’, while another post suggested it was showing a ‘blatant lack of support for UK farmers’ and that many farmers were losing patience with it. Others urged people to shop elsewhere.

 

by Alistair Driver

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