PGI Welsh Lamb and Beef Head to Tuttofood Expo
PGI Welsh Lamb and PGI Welsh Beef’s 2023 export drive moves onto key marketplace Italy this week for the prestigious Tuttofood exhibition in Milan.
The trade show is a strategic target for Hybu Cig Cymru-Meat Promotion Wales (HCC)’s export experts because Italy continues to be a vital- and growing- buyer of Wales’ world-renowned premium lamb and beef brands.
“Tuttofood is the Italian marketplace that brings together top producers and distributors of quality products from across the nation’s entire food and beverage supply chain,” said Laura Pickup, HCC’s Head of Strategic Marketing and Connections. “It is a fast-growing platform that this year will connect over 1,200 brands from at least 35 Countries.”
Tuttofood offers the chance to build on a successful decade of HCC’s development activity in Italy.
“To build on these gains, our team will be meeting with importers, retailers and food service professionals and chefs who attend the exhibition in numbers,” said Ms Pickup.
Business News Wales
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